MarketingSpring Mailer — Tune-Up Special
Direct MailHVACOtherInactive
Spring Mailer — Tune-Up Special
10,000-piece direct mail drop, $89 spring tune-up call to action.
03/01/2026 – 04/30/2026
Calls
3
Booked Jobs
2
67% conv.
Sold Jobs
2
Revenue
$178
Spend
$5,800
ROI
-97%
Campaign Details
Campaign Name
Spring Mailer — Tune-Up Special
Campaign Type
Direct Mail
Business Unit
HVAC
Source / Channel
Other
Start Date
03/01/2026
End Date
04/30/2026
Description
10,000-piece direct mail drop, $89 spring tune-up call to action.
Efficiency
Cost per Lead$1,933.33
Cost per Booked Job$2,900.00
Cost per Sold Job$2,900.00
Booked → Sold rate100%
Avg. revenue per sold job$89